Engages the Senses: It's important to mention that a well-designed magazine, brochure, card, or flyer may appeal to all of our senses, as print can feel good to the touch and smell good to the nose, both of which internet marketing cannot do.
It is a high branding of the image you want for your brand since the consumer has a complete sensory experience. It shows credibility and reliability and is a tactic many luxury brands have used to attract customers for decades through packaging, publications, and other means.
Avoid information clutter: Due to the abundance of digital adverts in our browsers and feeds, our brains have begun to perceive them as visual noise. They then lose their influence and break into navigation abruptly.
Long-term investment: Perhaps print will last longer than its equivalent in digital media. Even if you get your ad to show at the top of the feed, it's likely to be overshadowed by other people's material due to the amount of digital content. A billboard, instead, can sit on a reader's coffee table for days or weeks; a brochure in a doctor's waiting room for months, and a magazine can sit on a reader's coffee table for years.
